PLAYBOOK

Run Meta Ads that Deliver ROI

Katie optimized the framework on Armagh Creamery's $1500 ad budget — figuring out exactly which creative, copy, and audiences work for direct-to-consumer dairy. Now every Farmhand Business Pro member can run it, instead of trial-and-erroring on Meta themselves.

Aerial view of a thriving local farmArmagh Creamery dairy customer

One farm. One playbook.

3.5x

Armagh's ads hit 6-8% engagement in month one — 3–4× what most farms see.

4,240

New visits to the Creamery Club page in 30 days — a full retargeting pool ready for month two.

12+

converted signups at campaign launch–surpassing the channel's 2% average.

WHAT IT LOOKS LIKE

The ads that converted

Hyper-local audience targeting. Short headlines. Captivating images. And a landing page optimized for meta conversions, specifically.

"We got the product shot + text combo down to a science. Now signups run on auto-pilot."
— Farmer Katie, Armagh Creamery
Halley Stillman of Still Life Farm, Hardwick MA
HOW IT WORKS

Ads capture interest. We also help you track and convert it.

Every Farmhand farm comes with a mobile-first signup page and storefront, plus pixel + UTM tracking from Meta Ads Manager. So you can track the campaigns driving signups, and filter out the noise.

Built with Farmers • Only for Farmers

BUSINESS PRO

Get $1,000 in marketing credit. Every year.

Every Farmhand Business Pro member gets $1,000 in annual marketing credit — to spend on meta ads, influencers, social media shoots, and anything else that brings customers in.

If you'd rather not run the ads yourself, Farmhand Pro includes Katie's full playbook — the creative briefs, the copy templates, the audience stack, and: 

  • Unlimited SMS and email marketing

  • 7-day/week human support via chat, email, and SMS — real people who know you and your customers by name

  • Full access to Farmhand subscriptions for dairies, CSAs, and flower shares (includes eCommerce stores, signup pages, routing, billing, sales reporting, and subscription management)

Get $1,000 in Meta Ad Credit. Every Year.

Farmhand Business Pro includes Katie's full Meta framework — creative briefs, copy, audience setup, and a paid social specialist who's already run this play for farms like yours.

Built with farmers • only for farmers